Mr. Eric Hansen attended the 23rd NASC Sports Event Symposium held in Milwaukee, Wisconsin, April 27 – 30. The symposium brought together the sports travel industry for discussion, networking, and awareness of trends in sports tourism. Eric delivered a presentation on the relationship and participation of hotels within the sports travel industry and how hotels become the “Director of First Impressions” for the athletes and their families traveling for events. With the influx of third party housing companies, increasing rebates and commissions, it is imperative that hotels wanting to participate in the sports group consumer market embrace best practices that cater specifically to the athletes and their families that are driving the sports travel industry.
Featured Publications
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The Rise of the Surf Park
September 13, 2021
Surfing is one of the fastest-growing action sports in the world. People around the globe flock to the ocean to enjoy the beaches, relax, exercise and surf. Perhaps the largest impact on the surfing industry has come from the rise of surf parks. One of the great challenges for surfers across the world is access
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