Mr. Eric Hansen attended the 23rd NASC Sports Event Symposium held in Milwaukee, Wisconsin, April 27 – 30. The symposium brought together the sports travel industry for discussion, networking, and awareness of trends in sports tourism. Eric delivered a presentation on the relationship and participation of hotels within the sports travel industry and how hotels become the “Director of First Impressions” for the athletes and their families traveling for events. With the influx of third party housing companies, increasing rebates and commissions, it is imperative that hotels wanting to participate in the sports group consumer market embrace best practices that cater specifically to the athletes and their families that are driving the sports travel industry.
Featured Publications
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What’s Next for Waterparks?
April 13, 2021
Despite 2020 challenges, growth within the U.S. waterpark market is projected for 2021: See the article as published by WWA. The COVID-19 crisis was the definitive event of 2020. The lodging and attractions industries were among the most negatively impacted sectors and experienced record declines in occupancy, attendance, and revenue. With mandated closures, limited capacities,
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